Career in Industrial Automation

Sales Engineer

Job Description

The Sales Engineer will be responsible for promoting and selling industrial automation products and solutions to customers in the manufacturing sector. The role involves lead generation, customer engagement, techno-commercial proposal preparation, negotiation, and order closure, while achieving assigned sales targets.

Roles & Responsibilities

Experienced in handling sales in Automation with strong knowledge of Control Systems such as PLC, HMI, SCADA, Servo, Stepper Drives & Control Panels.
Promote and sell industrial automation products and solutions across assigned territories.
Generate new leads, manage inquiries, and convert opportunities into confirmed orders.
Prepare and submit techno-commercial offers, negotiate terms, and close sales.
Conduct customer meetings, technical presentations, and site visits.
Build and maintain strong relationships with OEMs, Panel Builders, System Integrators, Channel Partners, and End Users.
Ensure compliance with internal sales processes, approvals, and documentation.
Achieve individual sales targets and contribute to overall team performance.
Coordinate with engineering, production, and service teams for smooth order execution.
Track market trends, competitor activities, and identify new business opportunities.

Skills & Qualifications Required

Diploma / BE / BTech in Electrical, Electronics, or Instrumentation Engineering.
1–4 years of relevant experience in industrial automation sales.
Strong technical understanding with good commercial acumen.
Excellent communication, presentation, and negotiation skills.
Self-motivated, customer-focused, and willing to travel for field sales activities.

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Senior Sales Engineer

Job Description

The Senior Sales Engineer will drive sales of Automation products and solutions by managing key accounts, developing new business, and delivering techno-commercial solutions to customers. The role requires strong technical expertise in industrial automation and proven experience in B2B Automation sales.

Roles & Responsibilities

Manage and grow sales for automation products and solutions including PLC, HMI, SCADA, Servo, Stepper Drives, VFDs, and Control Panels.
Handle lead generation, customer inquiries, product selection, techno-commercial offer preparation, negotiation, and order closure.
Develop and manage key accounts, ensuring long-term customer relationships and customer satisfaction.
Drive business through OEMs, System Integrators, Channel Partners, Panel Builders, and End Users.
Conduct customer meetings, technical presentations, and plant/site visits.
Ensure adherence to internal sales processes, pricing approvals, and documentation.
Achieve individual sales targets and support team targets when required.
Coordinate with engineering, production, and service teams for smooth and timely order execution.
Monitor market trends, competitor activities, and identify new business opportunities.

Skills & Qualifications Required

4–8 years of experience in industrial automation manufacturing or solution sales.
Strong technical knowledge of industrial automation systems and products.
Excellent communication, negotiation, and relationship-building skills.
Self-driven, result-oriented, and willing to travel for field sales activities.

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Automation Engineer

Job Description

The Automation Engineer will design, develop, and implement automation solutions to improve production efficiency, quality, and operational performance. The role involves working with cross-functional teams to develop, integrate, test, and maintain automation systems in a manufacturing environment.

Key Responsibilities

Design and implement automation systems to optimize production workflows.
Develop, modify, and maintain programs or scripts for automation processes.
Integrate automation solutions with existing manufacturing and control systems.
Test, validate, troubleshoot, and maintain automation systems.
Monitor system performance and provide ongoing technical support.
Prepare and maintain accurate technical documentation.
Ensure compliance with safety, quality, and applicable industry standards.

Skills & Qualifications Required

Bachelor’s degree in Electrical Engineering or a related field.
1–5 years of experience in manufacturing or industrial automation.
Hands-on experience with PLC, HMI, SCADA, VFD, and Servo systems.
Strong analytical, problem-solving, and communication skills.
Team-oriented mindset with strong attention to detail and quality.

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Senior Automation Engineer

Job Description

The Senior Automation Engineer will lead the design, development, implementation, and optimization of automation systems to enhance manufacturing efficiency, quality, and reliability. This role involves handling complex automation projects, mentoring junior engineers, and collaborating with cross-functional teams to deliver robust automation solutions.

Key Responsibilities

Design, program, and implement advanced automation and control systems.
Lead PLC, HMI, SCADA, Servo, Stepper Drive, and VFD development and system integration activities.
Manage system integration, testing, commissioning, and troubleshooting.
Identify automation improvement opportunities and implement process optimization initiatives.
Provide technical guidance, mentoring, and support to junior engineers.
Coordinate with production, quality, and project teams for smooth project execution.
Ensure compliance with safety, quality, and applicable industry standards.
Prepare, review, and maintain technical documentation and project reports.

Skills & Qualifications Required

Bachelor’s degree in Electrical, Electronics, or Instrumentation Engineering.
5+ years of hands-on experience in manufacturing or industrial automation.
Strong expertise in PLC, HMI, SCADA, VFD, and Servo systems.
Excellent problem-solving, leadership, and communication skills.
Willingness to travel for site support, commissioning, and troubleshooting activities.

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